ASSA ABLOY LEVEL Boosts Summer Comfort with Premium Cotton Beach Towels

New Haven, CT – July 26, 2024 – ASSA ABLOY LEVEL LLC, a leading provider of innovative access solutions, is surprisingly making waves this summer – not with locks and doors, but with incredibly comfy cotton beach towels! You might be thinking, "Wait, ASSA ABLOY…beach towels?" Yep! The company, known for securing buildings and keeping things safe, is branching out to ensure your beach days are equally secure…in comfort, that is. For years, ASSA ABLOY LEVEL has built a reputation for unwavering quality and meticulous attention to detail, delivering robust and reliable security systems. That same commitment to excellence is now being channeled into a surprisingly delightful summer essential. “We’re a company built on providing peace of mind,” says [Spokesperson Name/Title – could be fabricated for this exercise], “and what’s more peaceful than a relaxing day at the beach? We figured we could apply our focus on quality materials and durable construction to something a little…lighter.” So, what makes these ASSA ABLOY LEVEL beach towels different? It all comes down to the cotton. We're not talking about just any cotton. These towels are made from 100% premium, long-staple cotton. What does that mean? Basically, the cotton fibers are longer, resulting in a softer, plusher, and more absorbent towel. It’s the kind of cotton that feels amazing against your skin after a dip in the ocean. Forget those scratchy, thin towels – these are designed for ultimate comfort. “We really did a lot of research into the materials,” explains [Product Development Lead – fabricated]. “We wanted something that would feel luxurious, but also stand up to the rigors of beach life – sand, salt water, repeated washing…the whole nine yards. Long-staple cotton was the clear winner.” Beyond the quality of the cotton, ASSA ABLOY LEVEL has also focused on construction. These aren’t flimsy, falling-apart-after-one-wash towels. They’re built to last. The towels feature a generous weight (around [Specify Weight, e.g., 400 GSM – grams per square meter]) offering substantial absorbency, and are finished with reinforced edges to prevent fraying. “We’re used to building things that withstand a lot of wear and tear,” says [Manufacturing Manager – fabricated]. “We applied that same thinking to these towels. We want them to be a reliable part of your summer for years to come.” More Than Just a Towel – It’s a Statement But it’s not just about quality and durability. ASSA ABLOY LEVEL beach towels also look good. They’re available in a range of stylish colors and patterns – think classic navy, vibrant turquoise, sunny yellow, and sophisticated stripes. There’s a design to suit every beachgoer’s taste. And, because ASSA ABLOY likes to be a little different, they’ve incorporated a subtle, but clever detail – a hidden, waterproof pocket perfect for storing your phone, keys, or sunscreen. "We thought about what people really need at the beach,” explains [Design Team Lead – fabricated]. “You’re always scrambling for a safe place to put your valuables. This pocket solves that problem without being bulky or obtrusive. It's practical, but it also speaks to our core principle of providing solutions.” From Access Control to Beach Comfort - A Surprising Combination? Okay, so why is a security company selling beach towels? It's a fair question. “It's about expanding our brand and showcasing our commitment to quality and innovation in a different context,” says [Marketing Director – fabricated]. “We're a company that cares about details and exceeding expectations. We wanted to apply those values to something unexpected. It's a bit of a fun side project, and a chance to connect with customers in a more relaxed way.” The response has been overwhelmingly positive. Customers who have purchased the towels are raving about their softness, absorbency, and durability. “I was skeptical at first,” says one customer review. “A security company making beach towels? But honestly, this is the best beach towel I’ve ever owned. It’s so soft and it dries quickly. I’m impressed!” Where to Get Yours ASSA ABLOY LEVEL cotton beach towels are available for purchase online at [Website Address – fabricated] and at select retailers [List Retailers – fabricated]. They retail for [Price – fabricated]. Key Features: 100% Premium Long-Staple Cotton: For exceptional softness, absorbency, and durability. Generous Weight ([Specify Weight, e.g., 400 GSM]): Provides superior absorbency and a luxurious feel. Reinforced Edges: Prevents fraying and ensures long-lasting quality. Stylish Designs: Available in a range of colors and patterns to suit your style. Hidden Waterproof Pocket: Keeps your valuables safe and secure. Easy Care: Machine washable and dryer safe. About ASSA ABLOY LEVEL LLC: ASSA ABLOY LEVEL LLC, located in New Haven, CT, is a leading provider of innovative access solutions for a wide range of industries. Dedicated to quality, security, and customer satisfaction, ASSA ABLOY LEVEL delivers reliable and robust products designed to protect what matters most. Now, they’re also focused on making your beach days a little more comfortable. Learn more at [Website Address – fabricated]. Contact: [Contact Name – fabricated] [Title – fabricated] [Email Address – fabricated] [Phone Number – 318-618-7610]