IHOP Ventures Beyond Pancakes: Introducing a New Line of Remote Control Cars!

PASADENA, CA – October 26, 2023 – You probably know IHOP Restaurants LLC (10 W Walnut St, 5th Floor, Pasadena, CA, 91103-3633, 913-917-3382) for fluffy pancakes, delicious breakfast, and that friendly diner vibe. But get this – we’re doing something totally new! IHOP is thrilled to announce we’re jumping into the toy world with a brand-new line of remote control cars! Yeah, you read that right. Pancakes and RC cars. It might sound wild, but trust us, it makes sense (we'll explain!). For decades, IHOP has been about bringing people together – families, friends, anyone looking for a good time and a satisfying meal. We've always been a spot for creating memories. And what’s a fun way to make memories? Playing! We realized that just like enjoying a stack of buttermilk pancakes, zooming around with a cool RC car brings a smile to people’s faces. Plus, we wanted to branch out and offer something fun beyond the restaurant. Something kids (and let’s be real, adults!) can enjoy at home, in the park, anywhere. So, What Kind of RC Cars Are We Talking About? We didn't just want to slap a logo on a generic toy. We wanted to create RC cars that are as fun and high-quality as our food. We’ve spent months designing and testing, and we’re really proud of what we’ve come up with. Here's a peek at the lineup: The “Stack Jack” Racer: This is our speed demon! A sleek, bright red car designed for fast action. It's got a powerful motor, all-terrain tires, and a durable build. Think of it as the express lane to fun! It's perfect for racing around the backyard or tackling some off-road adventures. We’ve even got a limited-edition version with a special chrome finish. The “Blueberry Bliss” Buggy: A super-cute, vibrant blue buggy inspired by our famous Blueberry Bliss pancakes. This one’s all about playful handling and maneuverability. It's got a lightweight design, making it easy for younger drivers to control. Plus, it comes with fun sticker sheets so kids can personalize their ride! This is your go-to for cruising around the house or practicing some sweet turns. The “Rooty Tooty Fresh ‘N Fruity” Monster Truck: Big wheels, bold colors, and a whole lot of attitude! This monster truck is built to conquer any terrain. It can handle grass, dirt, even small obstacles. We’ve given it a rugged design that reflects the hearty and satisfying nature of our Rooty Tooty Fresh ‘N Fruity pancakes. This one's for the adventurers! The “Classic” Cruiser: We didn't forget the retro vibes! This car is designed to look like a classic American roadster, channeling that diner feel. It’s a bit more laid-back in terms of speed, focusing on smooth handling and style. It comes in a classic cream color with chrome accents. It’s perfect for a leisurely cruise around the neighborhood. What Makes These RC Cars Different? We’re not just building toys; we’re building experiences. Here’s what sets our RC cars apart: Durability: We know kids can be tough on their toys. That’s why we’ve used high-quality materials and construction to ensure these cars can withstand bumps, crashes, and plenty of playtime. Easy to Control: We've designed the remote controls to be intuitive and easy to use, even for younger drivers. The controls are responsive, allowing for precise steering and acceleration. Long Battery Life: No one wants their fun to end prematurely. These RC cars offer a surprisingly long battery life, providing hours of playtime on a single charge. Affordable Fun: We believe everyone should have access to fun and engaging toys. We’ve priced these RC cars competitively to make them accessible to a wide range of families. IHOP Flair: Each car features subtle IHOP branding – a logo on the side, a pancake-inspired color scheme, or a playful design element. It's a little nod to our roots without being overly flashy. Where Can You Get Your Hands On One? Starting November 15th, these awesome RC cars will be available for purchase: In IHOP Restaurants: We'll be selling them at select IHOP locations nationwide. Stop by and grab one with your next stack of pancakes! Online at IHOP.com: You can order them directly from our website and have them shipped right to your door. Select Retailers: We're also partnering with a few key retailers to expand our reach. Stay tuned for more details! Beyond Toys – It’s About Creating Moments “We’re incredibly excited to expand into the toy market,” says Bradley Nicholson, VP of New Ventures at IHOP. “This isn’t just about selling RC cars. It’s about continuing to create fun and memorable experiences for our guests, both inside and outside our restaurants. We want to be a part of family fun, and we believe these RC cars will do just that.” We’re confident these RC cars will be a hit with kids and adults alike. So, get ready to rev your engines and experience the thrill of speed, the joy of adventure, and the sweet taste of fun – all brought to you by IHOP! Follow us on social media for updates, contests, and more! #IHOPRCRacing #PancakesAndPlay #IHOPFun